We Already Know the AI Winners

We've all made the mistake of thinking we had to pick the right company (that we've never heard of before) that's going to pop up with some new technology or new industry. We're going to select the right one out of all the ones available, and that one is going to be successful and make us rich.

We've all made that mistake. I'm going to tell you why that's wrong, and why sometimes the companies we already know about are the ones that are the real winners.

I'm sure you're familiar with the AI race and everything going on in the market as far as valuations and why they're so high. Basically, a lot of people believed the stories that a lot of the AI businesses were telling. We invested in those businesses. Those valuations continued to grow and grow, pretty much off the backs of a few successful companies like Nvidia — and now we're all looking for the next big company to skyrocket and make our money big in the market.

So a lot of companies are kind of stalling at this point because we have a lot of questions as investors. You're spending billions of dollars. You have all these circular deals going on in the market. What's real and what's not? Where is the return on the investment? When can we expect it, and how much is it going to be?

These are questions that a lot of the businesses investing billions in AI and infrastructure can't answer. So we're seeing a lot of those companies stall right now.

But the lesson we all need to learn is that sometimes we already know who the winners are. We know of them. They exist. We've invested in them before. They're popular businesses but we don't associate them with the new technology because our default is to look for the new company we've never heard of. We're just kind of asking, "Who's the new guy? Who's the one that's going to skyrocket and take our money to the moon?"

And we overlook some of the established businesses that are going to benefit the most from the new technology.